E-commerce Service and Value Co-creation : A Case Study at County Level in China

被引：0
作者：
Chen, Yi [1 ,2 ,3 ]
Lin, Ping [4 ]
Fang, Liyuan [4 ]
机构：
[1] Minjiang Univ, Fujian Coll Res Base Humanities, Fuzhou, Fujian, Peoples R China
[2] Minjiang Univ, Social Sci Internet Innovat Res Ctr, Fuzhou, Fujian, Peoples R China
[3] Minjiang Univ, Inclus Finance & Rural E Commerce Collaborat Inno, Fuzhou, Fujian, Peoples R China
[4] Minjiang Univ, Ctr Fiscal & Financial Dev Haixi, Fuzhou, Fujian, Peoples R China
来源：
2018 4TH INTERNATIONAL CONFERENCE ON INFORMATION MANAGEMENT (ICIM2018) | 2018年
关键词：
e-commerce; value co-creation; value captured;
D O I：
暂无
中图分类号：
TP301 [理论、方法];
学科分类号：
081202 ;
摘要：
From a value chain perspective, the paper aims to examine county level e-commerce service facing the problem of a lack of value co-creation. Based on multiple case studies, we examine how to maintain the value transformation. Using the data from a randomly sampled questionnaire survey in rural China, the paper has addressed the value co-creation process within E-commerce ecosystem in particular with county-level internet service corporations. The presented findings have significant meanings towards the newly emerged service industry and important practical implications for companies and manager to formulate business strategies.
引用
收藏
页码：165 / 169
页数：5
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