The present study examined the impact of gender identity threat on adolescents' occupational preferences. Two hundred and ninety-seven adolescents (45% girls, M age = 14.4, SD =.54) participated in the experiment. There were substantial differences between boys' and girls' occupational preferences. Importantly, adolescents who received a threat to their gender identity became more stereotypical in job preferences, suggesting a causal link between threatened gender identity and stereotypical preferences. A comparison threat to one's capability did not have this effect, indicating a unique effect of gender identity threat. Further, individual differences in gender identity concerns predicted gender stereotypical preferences, and this finding was replicated with an independent sample (N = 242). In conclusion, the results suggest that threats to adolescents' gender identity may contribute to the large gender segregation on the labor market. (C) 2013 The Foundation for Professionals in Services for Adolescents. Published by Elsevier Ltd. All rights reserved.