VALUES OF A PROFESSION IN CRISIS: the tensions and challenges journalists from traditional media face while doing journalism at a time of internet consolidation

The objective of this study is to understand the tensions and challenges which traditional media journalists face in light of the Internet and its increasing impact on production routines and professional identities. This study is a result from a Journalism Theory seminar held for journalism graduate students at Positivo University. The focus was to understand the structural changes which journalism is going through, and to raise questions about a business model crisis affecting journalistic companies. The study used semi-structured interviews with 14 journalists from Curitiba (Parana, Brazil) and compared them with the report Post-Industrial Journalism: Adapting to the Present, penned by Anderson, Bell & Shirky (2013). Through the use of content analysis for the interview process, we observed a certain reluctance from journalists toward the new ecosystem presented in the report, as well as some difficulties they have in recognizing the power of new spaces of internet journalism.