CORPORATE SOCIAL RESPONSIBILITY: POLISH TELECOM COMPANY CASE STUDY

被引:0
|
作者
Milosz, Elzbieta [1 ]
机构
[1] Lublin Univ Technol, Dept Management, Lublin, Poland
来源
ACTUAL PROBLEMS OF ECONOMICS | 2012年 / 132期
关键词
information society; corporate social responsibility;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
This article presents the implementation of the concept of socially responsible business based on the example of Polish company, Polish Telecommunication JSC. The company's commitment to social projects for development of information society in Poland is presented, as well as the results of the company image that was generated among employees through strategic management activities to promote social development of its stakeholders, including employees.
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收藏
页码:407 / 413
页数:7
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