Objective. Loss of regulation of vascular endothelial growth factor (VEGF) production and action disturbs vascular homeostasis leading to pathology. Primary varicose veins (VVs) demonstrate aberrant production/release of VEGF Our aim was to examine transcription of genes for VEGF (VEGF(121)/VEGF(165)) and its receptors WDR, flt-1, s.flt-1) in VVs, in relation to underlying venous incompetence. Materials and methods. Samples of varicose (n = 83, 18 patients) or normal (n = 14,five subjects) great saphenous vein were divided into segments, determined by anatomical position from the sapheno-femoral junction (SFJ). SFJ and segmental incompetence were determined from duplex scans. Gene transcripts were amplified by RT-PCR, analysed by scanning densitometry, and the levels of transcription determined by ratio to control gene GADPH-3 (GAP-3). Results. VEGF(121/165), KDR and flt-1 transcription was elevated in VVs overall (p < 0.001), and in VVs with an incompetent SFJ (p < 0.001), but not when the SFJ was functional; s.flt-1 was unaltered. Notably, gene transcription was unaffected by segmental position, or incompetence. Position below the SFJ correlated with increased transcription of s.flt-1 when the SFJ was incompetent (p < 0.04), and s.flt-1 and VEGF(121) when the segment was incompetent (p < 0.03). Conclusions. SFJ incompetence is associated with altered transcription of VEGF and its receptors reflecting an aetiological mechanism or later stage of disease development. Altered VEGF(121) and s.flt-1 transcription may be an early event in varicogenesis.