Racial technological bias and the white, feminine voice of AI VAs

被引：15

作者：

Moran, Taylor C. ^{[1
]}

机构：

[1] Louisiana State Univ, Commun Studies, Baton Rouge, LA 70803 USA

来源：

COMMUNICATION AND CRITICAL-CULTURAL STUDIES | 2021年 / 18卷 / 01期

关键词：

artificial intelligence; virtual assistants; race; voice;

D O I：

10.1080/14791420.2020.1820059

中图分类号：

G [文化、科学、教育、体育]; C [社会科学总论];

学科分类号：

03 ; 0303 ; 04 ;

摘要：

This essay illuminates the ways that tech corporations harness the specter of white femininity and program it into artificially intelligent virtual assistants (AI VAs). Specifically, AI VAs reflect characteristics of white femininity in voice and cultural configuration for the purposes of white supremacy and capitalistic gain. These characteristics serve to not only uphold whiteness as both normative and technologically superior, but also rationalize neoliberal logics. I specifically focus on the projected supremacy of white voice and the use of AI VAs as playing into the white fantasy of exit, what James Brook and Iain A. Boal deem "another 'white flight.'"

引用

页码：19 / 36

页数：18