The increasing demands for environmental resource protection and sustainable development have been forcing enterprises to put sustainable supply chain management on their agendas in recent years. At the same time, intense global competition requires organisations to adopt practices that enable them to provide high-quality products and services. In this paper, we consider the problem of comprehensively evaluating the production system in closed-loop supply chains. We first propose an evaluation framework that consists of economic evaluation, product quality evaluation and ecological evaluation modules. Based on mathematical probability theory and the dynamic characteristics of reverse supply chain logistics, we then focus on the evolution dynamics in the quality evaluation dimension, where the concept of product quality, which builds on the reliability and the time-utility value of a product, is proposed. The basic production evaluation model is then extended to incorporate different sustainable procurement strategies, which take into consideration the trade-offs among cost, environment and quality. An outline and corresponding flow chart of corporate procurement strategy optimisation are provided which allow the proposed evaluation model to be implemented in computer-aided decision-making, further providing decision support for production system and supply chain management. Simulation and case studies are presented to promote a better understanding of the model approach and its managerial implications. Results also suggest that quality characteristics of components and sustainable procurement strategies are two important factors that determine the final production performance and should be paid special attention in closed-loop supply chain practice.