Editorial: Introduction to the Special Issue on Marketing in Emerging Markets

被引:44
作者
Burgess, Steven Michael [1 ]
Steenkamp, Jan-Benedict E. M. [2 ]
机构
[1] Nelson Mandela Metropolitan Univ Business Sch Por, Port Elizabeth, South Africa
[2] Univ N Carolina, Kenan Flagler Business Sch, Chapel Hill, NC USA
关键词
D O I
10.1016/j.ijresmar.2013.01.001
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:1 / 3
页数:3
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