Building Human Capital in Organizations through Corporate Social Responsibility-A holistic coaching approach

Many organizations help communities through their initiatives involving corporate social responsibility (CSR) or sponsor their employees to embark on volunteer-work through non-profit organizations. Though not obvious, there are three 'domains of impact' when such endeavors are encouraged; (1) the person who is volunteering, (2) the community and (3) the donor organization where the impact is less direct. This paper attempts to make these domains of impact more visible, thereby connecting the three domains in such a way that it becomes beneficial for all, a win-win situation. Underpinning this relationship, is a holistic coaching model that can foster growth in all these spheres. The validation of this coaching model revolves around, how an organization can contribute to the wider community in terms of developing infrastructure and people, whilst also developing its own leaders. (C) 2014 Published by Elsevier Ltd.