Consumer Behaviour on the Market of Traditional and Regional Food in Poland and Portugal

被引：0

作者：

Gorna, Justyna ^{[1
]}

Wysokinska-Senkus, Aneta ^{[2
]}

Ostrowska, Jagoda ^{[1
]}

机构：

[1] Poznan Univ Econ & Business, Poznan, Poland

[2] War Studies Univ Warsaw, Warsaw, Poland

来源：

VISION 2025: EDUCATION EXCELLENCE AND MANAGEMENT OF INNOVATIONS THROUGH SUSTAINABLE ECONOMIC COMPETITIVE ADVANTAGE | 2019年

关键词：

Regional and Traditional Food; Consumer Behaviour; Market Development; PREFERENCES;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Consumer behaviour on the market of traditional and regional food is crucial for the development of this market. The selection of a particular type of food is determined, among others, by consumer food customs. The aim of the conducted research was to compare the behaviour of consumers of the younger generation on the market of traditional and regional food in Poland and Portugal. The study was conducted on a group of 100 respondents from two Polish universities: Poznan University of Economics and Business and Poznan University of Technology, and on a group of 100 respondents from three Portuguese universities: University of Lisbon, NOVA School of Business and Economics, Catolica School of Business and Economics.

引用

页码：13683 / 13692

页数：10

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