SURVEY OF SOCIAL MEDIA USAGE IN THE CZECH AGRICULTURAL SECTOR

被引:0
作者
Sabou, John Phillip [1 ]
Ulman, Milos [1 ]
Pavlik, Jan [1 ]
机构
[1] CULS Prague, Fac Econ & Management, Dept Informat Technol, Prague, Czech Republic
来源
AGRARIAN PERSPECTIVES XXVIII: BUSINESS SCALE IN RELATION TO ECONOMICS | 2019年
关键词
Social Media; Communities of Practice; Virtual Communities; Best Practices; Knowledge Sharing; Agriculture; Survey; VIRTUAL COMMUNITIES; KNOWLEDGE; EXTENSION; SYSTEMS;
D O I
暂无
中图分类号
F3 [农业经济];
学科分类号
0202 ; 020205 ; 1203 ;
摘要
In the past decade technical advances in information communication technologies have driven changes to virtual collaboration in agricultural industries around the globe. The paper proposes a conceptual project in which a survey of social media usage in the Czech agricultural sector is aimed at discerning whether a community of practice exists, and if not, can one be implemented? The topic is timely, as a new generation of agricultural communities cognizant of the power of social media face new challenges. The paper will focus on the methodology of survey data extraction and the sociomaterial approach called the Mangle of Practice, to elaborate on the
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页码:257 / 264
页数:8
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