SPECIAL CHARACTERS OF FAMILY BUSINESSES IN THE SLOVAK REPUBLIC

The attention has been paid to business environment and process in the Slovak Republic only a short time since the change of social structure in 1989 that is connected to the entry of market economy. The creation of favorable business environment is a declared effort of the government of the Slovak Republic. Family businesses represent in the industrialized countries mainly in Western Europe, the most productive engine of their economy, because they represent many advantages. The convenient use of marketing tools helps to promote this way of entrepreneurship. The topic of this paper is anchored in the area of marketing, however it also offers the outstanding overlaps into the area of constitutional and commercial law. It has the effects of multidisciplinary and also international legal research of the issue, whose concept and legal regulation remains to a large extent, after years of professional and amateur discussions (not only) in the Slovak legal environment unfinished. The essential legal enactments except the Constitution of the Slovak Republic are Commercial Code and Family Code. The aim of authors is with the help of scientific methods of research, to analyze the chosen issues of family entrepreneurship in the conditions of the Slovak Republic.