Portfolios of interfirm agreements in technology-intensive markets: Consequences for innovation and profitability

被引:182
作者
Wuyts, S [1 ]
Dutta, S [1 ]
Stremersch, S [1 ]
机构
[1] Erasmus Univ, Sch Econ, Rotterdam, Netherlands
关键词
D O I
10.1509/jmkg.68.2.88.27787
中图分类号
F [经济];
学科分类号
02 ;
摘要
Despite the high relevance of firms' portfolios of upstream interfirm agreements in technology-intensive markets, little is known about their impact on innovative success. The authors develop a conceptual framework that explains the consequences of different portfolio descriptors for radical innovation, incremental innovation, and profitability. An empirical test in the pharmaceutical industry shows strong support for the developed theory.
引用
收藏
页码:88 / 100
页数:13
相关论文
共 72 条
[1]   Changes in the theory of interorganizational relations in marketing: Toward a network paradigm [J].
Achrol, RS .
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 1997, 25 (01) :56-71
[2]   Collaboration networks, structural holes, and innovation: A longitudinal study [J].
Ahuja, G .
ADMINISTRATIVE SCIENCE QUARTERLY, 2000, 45 (03) :425-455
[3]  
Anand BN, 2000, STRATEGIC MANAGE J, V21, P295, DOI 10.1002/(SICI)1097-0266(200003)21:3<295::AID-SMJ91>3.3.CO
[4]  
2-F
[5]  
[Anonymous], 2002, MARKETING MOVES NEW
[6]  
Badaracco J., 1991, The knowledge link: How firms compete through strategic alliances
[7]  
BAMFORD J, 2002, MCKINSEY Q, V3, P29
[8]  
Baum JAC, 2000, STRATEGIC MANAGE J, V21, P267, DOI 10.1002/(SICI)1097-0266(200003)21:3<267::AID-SMJ89>3.0.CO
[9]  
2-8
[10]   Organizing for radical product innovation: The overlooked role of willingness to cannibalize [J].
Chandy, RK ;
Tellis, GJ .
JOURNAL OF MARKETING RESEARCH, 1998, 35 (04) :474-487