Considerations on "Research on non-market actions: A commentary essay"

被引：8

作者：

Fernandez, Zuima ^{[1
]}

Usero, Belen ^{[1
]}

机构：

[1] Univ Carlos III Madrid, Inst Iniciat Empresariales & Empresa Familiar, Madrid 28903, Spain

来源：

JOURNAL OF BUSINESS RESEARCH | 2010年 / 63卷 / 01期

关键词：

Non-market actions; Pioneer advantage; Legal actions; ADVANTAGES;

D O I：

10.1016/j.jbusres.2008.12.006

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This commentary is in response to the commentary, "Research on Non-Market Actions: A Commentary Essay" [Wang, C-J. Research on Non-Market Actions: A Commentary Essay. J Bus Res (2008)] on the paper, "First come, first served: How market and non-market actions influence pioneer market share" [Usero B, Fernandez Z, First come, first served: How market and non-market actions influence pioneer market share. J Bus Res (2008), doi:10.1016/j.jbusres.2008.07.005]. The commentary responds directly to Wang's [Wang, C-J. Research on Non-Market Actions: A Commentary Essay. J Bus Res (2008)] comments and proposes further lines of research that integrate the competitive dynamic approach with studies of non-market actions. (c) 2009 Elsevier Inc. All rights reserved.

引用

页码：1 / 2

页数：2

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