This work presents color holographic display, which is based on a single phase only spatial light modulator (SLM). In the display entire area of the SLM is illuminated by an on-axis white light beam generated by a single large LED. The holographic display fully utilizes SLM bandwidth and has capability of full-color, full frame rate imaging of outstanding quality. This is achieved through: (i) optimal use of the source coherence volume, (ii) application of the single white light LED source, (iii) a development of a novel concept of color multiplexing technique with color filter mask in Fourier plane of the SLM, (iv) and a complex coding with improved diffraction efficiency. Within experimental part of the paper we show single color, full-color holographic 2D and 3D images generated for reconstruction depth exceeding 10 cm. (C)2016 Optical Society of America