QUALITY IN BUSINESS EDUCATIONAL EXPERIENCE: STUDENTS PERCEPTIONS IN CYPRUS PRIVATE UNIVERSITIES

The study assesses the expectations for quality and the perceptions of quality of students enrolled in the Business programme at private Higher Education Institutions in Cyprus. The determinants of quality were identified and grouped into seven categories, forming the "Dimensions' of quality, such as Programs of study, Learning Process, Students Support Services, Student Assessment, Buildings and General Facilities, Selected personal variables such as age, and gender have been investigated providing further analysis to the findings of the research. The aim of this paper is to address student expectations for quality in Higher Education (HE) as well as their performance perceptions in order to measure their satisfaction and perceptions of the quality of their educational experience. The findings may become the basis for identifying and prioritizing quality improvements action needed by the institution under study, providing a fertile ground for further research.