Consumer Culture Theory: Development, Critique, Application and Prospects

被引:18
作者
Arnould, Eric [1 ]
Press, Melea [2 ]
Salminen, Emma [1 ]
Tillotson, Jack S. [3 ]
机构
[1] Aalto Univ, Sch Business, Espoo, Finland
[2] SKEMA, Lille, France
[3] Liverpool John Moores Univ, Liverpool, Merseyside, England
来源
FOUNDATIONS AND TRENDS IN MARKETING | 2019年 / 12卷 / 02期
关键词
consumer culture theory; consumption; marketing; marketing management; VALUE CO-CREATION; CONSUMPTION EXPERIENCE; BRAND COMMUNITY; SUSTAINABLE CONSUMPTION; SYMBOLIC CONSUMPTION; QUALITATIVE RESEARCH; AMERICAN-WEST; MARKET; IDENTITY; MEANINGS;
D O I
10.1561/1700000052
中图分类号
F [经济];
学科分类号
02 ;
摘要
This review takes stock of the development of Consumer Culture Theory (CCT) and provides a perspective from which this field of research can be framed, synthesized, and navigated. This review takes a conceptual and historical approach to map the rich theoretical inventory cultivated over almost 40 years of culturally-oriented research on consumption. The authors describe how CCT has emerged, chart various approaches to consumer culture studies, outline the dominant research domains, identify debates and controversies that circulate in the field, discuss the latest conceptual and methodological developments, and share managerial implications of a CCT approach. From this vantage point, they point to some promising directions for CCT research.
引用
收藏
页码:80 / 166
页数:87
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