An Examination of the Influence of Hazard Experience on Wildfire Risk Perceptions and Adoption of Mitigation Measures

Previous experience with a hazard has been identified as influencing risk perception and adoption of adjustments. However, this relationship is not clear and may depend on the differences in experiences that may occur within a community. This article describes residents' wildfire experiences and explores how these experiences may influence risk perceptions and implementation of mitigation measures 1 year after the 2003 Lost Creek and McLure wildfires in western Canada. Interviews were conducted with 40 residents with different wildfire experiences, including losing their home, being evacuated, self-evacuating early, staying in their house during a wildfire, and being away from the area. Results suggest that differences in hazard experiences can impact post-event risk perceptions and adoption of mitigation measures. Management implications are discussed.