10 companies that get it

被引：0

作者：

Warner, M

Roth, D

机构：

来源：

FORTUNE | 1999年 / 140卷 / 09期

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D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

We asked the experts which big businesses do it right. The answer: not many. But these ten have a-plays that work.

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页码：115 / +

页数：4

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