Motivational Factors Influencing Housing Interior Finish Choice and Preference

被引：9

作者：

Bako, Zinas Zachariah ^{[1
]}

Jusan, Mahmud Mohd ^{[1
]}

机构：

[1] UTM, Dept Architecture, Shah Alam, Malaysia

来源：

ASEAN CONFERENCE ON ENVIRONMENT-BEHAVIOUR STUDIES (ACE-BS) | 2012年 / 36卷

关键词：

Means-end chain; laddering; stated housing preference and housing choice; housing interior finishes; STRATEGY;

D O I：

10.1016/j.sbspro.2012.03.020

中图分类号：

X [环境科学、安全科学];

学科分类号：

08 ; 0830 ;

摘要：

For any product to command the attention of prospects depends on the quality of its finishing. Housing interior quality depends on the quality of its finishes. This paper presents part findings of housing interior finishes choice and preference among prospective house owners in Nigeria. The study was conducted within the methodological and conceptual frameworks of Means-End Chain (MEC) and Stated Housing Preference and Housing Choice (SHPHC) models. Questionnaire survey and semi-structured interviews were used and data analyzed by content analysis. The result showed that 71.95% ceramic tiles floor finish were preferred by respondents for various motivational factors. (C) 2012 Published by Elsevier B. V. Selection and/or peer-review under responsibility of Centre for Environment-Behaviour Studies(cE-Bs), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia

引用

页码：177 / 186

页数：10

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