Stimulating the senses: An introduction to part two of the special issue on sensory marketing

被引:11
作者
Labrecque, Lauren I. [1 ]
机构
[1] Univ Rhode Isl, Mkt Area, Coll Business, Kingston, RI 02881 USA
关键词
BACKGROUND MUSIC; COLOR; TOUCH; TASTE; TOUCHSCREENS; PERCEPTION; BEHAVIOR;
D O I
10.1002/mar.21366
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:1013 / 1018
页数:6
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