THE SOCIAL RESPONSIBILITY OF THE ROMANIAN COMPANIES, AN ORGANIZATIONAL COMPONENT OF THE NEW CULTURE

被引:0
作者
Mironescu, Roxana [1 ]
Feraru, Andreea [1 ]
机构
[1] V Alecsandri Univ Bacau, Bacau, Romania
来源
PROCEEDINGS OF THE 6TH INTERNATIONAL CONFERENCE ON BUSINESS EXCELLENCE, VOL 1 | 2011年
关键词
business ethics; corporate culture; managers; social responsibility; sustainable development;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
under the name of "social responsibility", we had initially expected mainly the needs of the company towards the business environment and then the company's ethical obligations toward it. Howard Bower, called "the father" of the concept of corporate social responsibility, defined as "obligations of a businessmen to pursue those policies, to take those decisions, or to follow those directions that are approved in terms of values and objectives to our society".
引用
收藏
页码:314 / 319
页数:6
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