Research on Business English Teaching Reform in Colleges and Universities Based on Cross-border E-commerce

被引:0
作者
Liu Shanshan [1 ]
机构
[1] Liaocheng Univ, Dongchang Coll, Dept Foreign languages, Liaocheng 252000, Shandong, Peoples R China
来源
2019 INTERNATIONAL CONFERENCE ON ARTS, MANAGEMENT, EDUCATION AND INNOVATION (ICAMEI 2019) | 2019年
关键词
Cross-border; e-commerce; universities; business English;
D O I
10.23977/icamei.2019.108
中图分类号
J [艺术];
学科分类号
13 ; 1301 ;
摘要
With the rapid development of cross-border e-commerce, foreign trade enterprises have a strong demand for cross-border e-commerce talents, and business English major has high practicability in this respect, which requires colleges and universities to speed up the reform of business English teaching, especially in practical teaching, and cultivate professional talents in line with market demand. From the perspective of cross-border e-commerce, this paper explores the problems existing in the practical teaching of business English in Colleges and universities and puts forward some suggestions for the reform of practical teaching.
引用
收藏
页码:556 / 560
页数:5
相关论文
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