Special Issue on Data Driven Marketing Strategies

被引：0
|
作者：
Tiwari, Aviral Kumar [1 ]
Kesharwani, Ankit [2 ]
机构：
[1] Rajagiri Business Sch, Rajagiri Valley Campus, Kochi, Kerala, India
[2] Indian Inst Foreign Trade, Delhi, India
来源：
JOURNAL OF STRATEGIC MARKETING | 2020年 / 28卷 / 06期
关键词：
D O I：
10.1080/0965254X.2020.1789292
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：469 / 471
页数：3
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