Entrepreneurship refers to the process by which entrepreneurs obtain benefits and create value by discovering and identifying business opportunities, utilizing various resources and providing products and services. In recent years, with the implementation of college enrollment expansion policy, the number of college students has increased rapidly, but it has also brought more serious employment problems, many college students cannot be successfully employed after graduation, so entrepreneurship has become the life goal of more college students. In the process of entrepreneurship, it can enhance the organizational ability, teamwork ability and psychological endurance of college students, and college students' entrepreneurship can alleviate the current grim employment situation, so the significance of college students' entrepreneurship has been widely recognized, and colleges and universities also actively carry out the corresponding entrepreneurship education, with a view to helping college students. Entrepreneurship provides more effective guidance. But overall, the entrepreneurship rate of college students in China is low, still facing many difficulties, so this paper makes a detailed analysis of this, and puts forward relevant countermeasures and suggestions. Entrepreneurship refers to the process by which entrepreneurs discover and identify business opportunities and "utilize various resources to provide products and services to gain benefits and create value" [1]. In recent years, colleges and universities have paid more and more attention to entrepreneurship education, and they have carried out corresponding curriculum design and teaching activities aimed at entrepreneurship education, aiming at strengthening the cultivation of college students' entrepreneurial awareness and entrepreneurial ability. At the same time, the state has also attached great importance to the development of entrepreneurship education in colleges and universities, and has carried out policies. More and more powerful support from the management, and actively provide entrepreneurship platform and financial support for college students. With the support of the state and universities, college students' entrepreneurship education has made some achievements. However, from the overall development situation, college students' entrepreneurship education still faces many difficulties, focusing on the lack of a strong entrepreneurial education atmosphere, the lack of systematic entrepreneurship education theory, the lack of entrepreneurial teachers and the lack of college students' entrepreneurship. Only by reasonably solving these problems can we effectively promote the sustained and healthy development of college students' entrepreneurship education.