An Integrated Model of Technological and Behavioral Perspectives for Household Internet Adoption: An Empirical Study on Iranian Communities

被引：0
|
作者：
Khatibi, Vahid [1 ]
Mohebbi, Shima [1 ]
Keramati, Abbas [1 ]
机构：
[1] Univ Tehran, Dept Ind Engn, Fac Engn, Tehran, Iran
来源：
DIGITAL ENTERPRISE AND INFORMATION SYSTEMS | 2011年 / 194卷
关键词：
Internet Adoption; Technology acceptance model (TAM); Theory of planned behavior (TPB); Uses and gratifications theory (U&G); Iranian communities; INFORMATION-TECHNOLOGY; ACCEPTANCE MODEL; USER ACCEPTANCE; SATISFACTION;
D O I：
暂无
中图分类号：
TP [自动化技术、计算机技术];
学科分类号：
0812 ;
摘要：
The existing theories in the technology acceptance and Internet adoption fields could be classified to technological and behavioral approaches. In this paper, we propose an integrated household Internet adoption model combining both perspectives, so as the three primal models of technology acceptance model (TAM), theory of planned behavior (TPB) and uses and gratifications theory (U&G) are selected to construct the integrated model. The relations between the proposed model's constructs are then hypothesized based on the literature findings, and examined in a case study of Internet adoption among Iranian household users.
引用
收藏
页码：653 / 666
页数：14
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