In today's complex and dynamic supply chain markets, information systems are essential for effective supply chain management. Complex decision making processes on strategic, tactical, and operational levels require substantial timely support in order to contribute to organizations' agility. Consequently, there is a need for sophisticated dynamic product pricing mechanisms that can adapt quickly to changing market conditions and competitors' strategies. We propose a two-layered machine learning approach to compute tactical pricing decisions in real time. The first layer estimates prevailing economic conditionseconomic regimesidentifying and predicting current and future market conditions. In the second layer, we train a neural network for each regime to estimate price distributions in real time using available information. The neural networks compute offer acceptance probabilities from a tactical perspective to meet desired sales quotas. We validate our approach in the trading agent competition for supply chain management. When competing against the world's leading agents, the performance of our system significantly improves compared to using only economic regimes to predict prices. Profits increase significantly even though the prices and sales volume do not change significantly. Instead, tactical pricing results in a more efficient sales strategy by reducing both finished goods and components inventory costs.
机构:
NYU, Stern Sch Business, New York, NY 10012 USA
Amer Univ Beirut, Olayan Sch Business, Beirut, LebanonNYU, Stern Sch Business, New York, NY 10012 USA
Araman, Victor F.
Caldentey, Rene
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机构:
NYU, Stern Sch Business, New York, NY 10012 USANYU, Stern Sch Business, New York, NY 10012 USA
机构:
NYU, Stern Sch Business, New York, NY 10012 USA
Amer Univ Beirut, Olayan Sch Business, Beirut, LebanonNYU, Stern Sch Business, New York, NY 10012 USA
Araman, Victor F.
Caldentey, Rene
论文数: 0引用数: 0
h-index: 0
机构:
NYU, Stern Sch Business, New York, NY 10012 USANYU, Stern Sch Business, New York, NY 10012 USA