Participation in Open Knowledge-Sharing Community: Expectancy Value Perspective

The success of open knowledge sharing community requires individuals to involve in and make continuous commitment to it. The aim of this study is to develop an integrated understanding of the factors that influence individuals' open knowledge sharing community involvement and continuous commitment. We employed the expectancy-value theory as our theoretical basis, and proposed that knowledge sharing expectancy, knowledge sharing value, and knowledge sharing affect characterized by six motivational constructs influence individuals' community involvement and continuous commitment. We conduct a survey to collect data and validate the research model. Our findings contribute to the understanding of knowledge-sharing community success and augment the research on digital services for knowledge sharing in the open communities.