Cross-Cultural User Experience Design Helping Product Designers to Consider Cultural Differences

被引：16

作者：

Lachner, Florian ^{[1
]}

von Saucken, Constantin ^{[2
]}

Mueller, Florian 'Floyd' ^{[1
]}

Lindemann, Udo ^{[2
]}

机构：

[1] RMIT Univ, Exert Games Lab, Melbourne, Vic, Australia

[2] Tech Univ Munich, Inst Prod Dev, D-80290 Munich, Germany

来源：

CROSS-CULTURAL DESIGN: METHODS, PRACTICE AND IMPACT, CCD 2015, PT I | 2015年 / 9180卷

关键词：

Country culture; Cross-cultural design; Cross-cultural evaluation; Personalities; Psychology; Personas; Storytelling;

D O I：

10.1007/978-3-319-20907-4_6

中图分类号：

TP [自动化技术、计算机技术];

学科分类号：

0812 ;

摘要：

User experience (UX) designers aim to create a product that causes a pleasant emotional reaction in order to generate an enjoyable memory. However, emotions are subjective and diverse because of cultural differences. As a consequence, cultural differences in UX design are often considered only as theoretical exercises. In this paper, we aim to bridge the gap between theoretical cultural studies and practical application. We analyze established cultural dimensions as well as notes from observational studies, business presentations and ethnographic interviews. Finally, we present "Cultural Personas", application-oriented tools that characterize derived cultural differences. That supports designers to consider a culturally sensitive UX and thereby to develop better, more enjoyable products.

引用

页码：58 / 70

页数：13

共 29 条

[1] Adlin T., 2008, HUMAN COMPUTER INTER
[2] Apple Computer Inc., 1995, MAC HUM INT GUID
[3] Barber W., CULTURABILITY MERGIN
[4] Chakraborty J, 2009, LECT NOTES COMPUT SC, V5623, P13, DOI 10.1007/978-3-642-02767-3_2
[5] del Galdo E.M., 1996, International User Interfaces
[6] Eugene W, 2009, LECT NOTES COMPUT SC, V5623, P19, DOI 10.1007/978-3-642-02767-3_3
[7] Eune J, 2009, LECT NOTES COMPUT SC, V5623, P29, DOI 10.1007/978-3-642-02767-3_4
[8] Hall E. T., 1966, DOUBLEDAY, V609
[9] Hall Edward Twitchell, 1989, Beyond Culture
[10] Hall EdwardT., 1989, The dance of life: the other dimension of time

← 1 2 3 →