Disinformation and Sexual and Gender Diversity in Spain: Twitter Users' Response, and the Perception of LGBTQI plus Organisations

Increased disinformation has been able to flourish in the digital environment. Much of the fake news that circulate social networks is directed against vulnerable groups, such as the LGBTQI+ community. These contents often include hate speech, which has recently experienced a notable increase in Spain. Based on a quantitative and qualitative methodology, the purpose of this research study was, first, to explore the social audience's reaction to four pieces of pseudo-information against LGBTQI+ people posted on Twitter by Mediterraneo Digital between 2018 and 2020, to determine the extent to which this content was considered true or rejected by users of this social network through their comments (N = 596). The four selected publications were considered fake news by recognised verification platforms. Secondly, in addition to the above analysis, six in-depth interviews were carried out with representatives of Spanish LGBTQI+ organisations to explore their perception of this situation and how they addressed disinformation. The results indicated that a high percentage of the responses posted on Twitter consider disinformation against this social group to be true, although a significant proportion of comments also intervened in the conversation to reject these messages. Activists believed pseudo-media (websites that try to imitate conventional news sites but do not respect the diligence and principles of journalism), and social networks are largely responsible for the increase in disinformation, and considered the production of truthful information, educational actions, and collaboration with other groups to be successful strategies in combating disinformation.