共 7 条
- [2] Brand co-creation through eWOM: profile, attitudes, and users' behaviour REVISTA MEDITERRANEA COMUNICACION-JOURNAL OF COMMUNICATION, 2022, 13 (01): : 267 - 284
- [3] Perceived brand value and brand co-creation attitudes through eWOM: a typology of co-creator digital users REVISTA DE COMUNICACION-PERU, 2023, 22 (01): : 89 - 107
- [6] Examining the effect of eWOM on the customer purchase intention through value co-creation (VCC) in social networking sites (SNSs) A study of select Facebook fan pages of smartphone brands in India MANAGEMENT RESEARCH REVIEW, 2018, 43 (03): : 245 - 269
- [7] Enhancing Patronage Intention on Online Fashion Industry in Indonesia: The Role of Value Co-Creation, Brand Image, and E-Service Quality COGENT BUSINESS & MANAGEMENT, 2022, 9 (01):