Rhinoplasty and YouTube: A Cross-Sectional Study to Assess the Quality, Dependability, and Reliability of Videos on Rhinoplasty

Introduction: Rhinoplasty, also referred to as a nose job or a reconstruction of the nose, is a surgical procedure that alters and reconstructs the nose for aesthetic or functional purposes. With the emergence of social media and modern internet accessibility, YouTube has gained popularity among users of all ages. Despite this, the accuracy and credibility of these videos and the information they include could be cause for concern.Aims: This study intends to assess the competence, quality, and dependability of the information in the videos related to "Rhinoplasty surgery" on YouTube.Methodology: This is a cross-sectional observational study that analyzes rhinoplasty information on YouTube. A Google Forms questionnaire was used to collect the data. The Global Quality Score (GQS), reliability score, and Video Power Index (VPI) were used to assess quality and reliability, and statistical analysis was performed using IBM Corp. Released 2012. IBM SPSS Statistics for Windows, Version 21.0. Armonk, NY: IBM Corp. The inclusion criteria were videos ranging from 1 minute to 20 minutes in duration, pertinent to the topic of rhinoplasty surgery, and in either English or Hindi.Results: A total of 71 videos were analyzed, and 70 videos were included. A comparison of GQS, reliability score, and VPI based on the type of uploader was done by the Kruskal-Wallis test. The association between VPI, GQS, and reliability score with that of the uploader of the video was found to be statistically insignificant (p<0.05). Videos uploaded by healthcare organizations, news outlets, patients, or other relevant groups have the most GQS (4.5), whereas videos uploaded by hospitals have the lowest. Conclusions: Compared to the type of uploader, videos have no statistically significant changes in quality, reliability, or video power, implying that the type of uploader does not necessarily impact the overall quality or reliability of the information presented in the investigated YouTube videos. While the majority of the videos addressed the indications of rhinoplasty and provided information about the etiology, there were gaps in discussing pre-procedural investigations and preventive measures. Due to our limitations, expanding the number of accounts used for search and increasing the number of videos might overcome the search algorithm.