An online home for the homeless: A content analysis of the subreddit r/homeless

There is currently a little observational work exploring homeless peoples' digital networking behaviors, with previous research relying on limited self-report data. This study fills this gap through a qualitative thematic analysis of the public subreddit r/homeless. We analyzed the 30 most commented posts on the subreddit from each month of 2019, examining a total of 360 posts. We find that r/homeless contributions primarily center around (a) commentary on social issues, (b) communication of needs and concerns, (c) offering of care and support, and (d) online community management and engagement, suggesting that homeless individuals not only leverage the r/homeless subreddit to gain support and information, but to generate discourse around larger societal issues. Evidence of both bridging and bonding ties was present on the subreddit, with bonding ties being especially valued and sought after by homeless users, contributing to the growing literature on the relationship between social capital, social media, and homelessness.