National Survey of Fitness Trends in Mexico for 2023

A worldwide survey has been carried out over the last 16 years to determine trends in the fitness sector, and this is the fourth edition in Mexico. Objective: to find out the fitness trends in Mexico for 2023, compare the results with the Mexican survey of the previous year and with the Worldwide Survey of Fitness Trends for 2023. Method: quantitative, non-experimental, descrip-tive and comparative longitudinal study. The study population are fitness instructors based in Mexico, the sample is non-probabilistic (n= 1,538). An adaptation of the Worldwide Survey of Fitness Trends to the Mexican context was used for data collection. Results: The top fitness trends for Mexico in 2023 are exercise programs for body weight loss, personal training, functional training, aerobic training and sport-specific training. Ten of the top Mexican trends also appear in the top 20 of the global survey and thirteen repeat in the national survey. Conclusions: A greater concern of the population for health prevention can be observed, specifically in rela-tion to body weight and fitness maintenance, functionality and strength, as well as sports-oriented training.