Eco-Friendly Transactions: Exploring Mobile Payment Adoption as a Sustainable Consumer Choice in Taiwan and the Philippines

被引:0
作者
Niu, Han-Jen [1 ]
Hung, Fei-Hsu Sun [2 ]
Lee, Po-Ching [3 ]
Ni, Yensen [1 ]
Chen, Yuhsin [4 ]
机构
[1] Tamkang Univ, Dept Management Sci, New Taipei 251301, Taiwan
[2] Aletheia Univ, Dept Tourism Informat, New Taipei 251306, Taiwan
[3] Tamkang Univ, Dept Water Resources & Environm Engn, New Taipei 251301, Taiwan
[4] Chung Yuan Christian Univ, Dept Accounting, Taoyuan 320314, Taiwan
关键词
eco-friendly transactions; mobile payment adoption; sustainable consumer choices; hedonic motivation; green consumption; cross culture; FinTech insights; BEHAVIORAL INTENTION; UNIFIED THEORY; INFORMATION-TECHNOLOGY; USER ACCEPTANCE; SHOPPING VALUE; UTILITARIAN; BANKING; UTAUT; DETERMINANTS; PREFERENCE;
D O I
10.3390/su152416739
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
This study looks into eco-friendly transactions via mobile payment (MP) adoption in the context of a global emphasis on responsible innovation and sustainable consumption. Focusing on MP adoption in Taiwan and the Philippines and utilizing SPSS and PROCESS tools, we uncover distinct patterns. The Philippines highlights the impact of social factors on hedonic motivations driving MP adoption, whereas Taiwan emphasizes functional aspects, underlining the need for region-specific strategies. By analyzing the interplay between hedonic and utilitarian motives, our research contributes to discussions on environmentally conscious transactional choices in diverse cultural contexts. We emphasize the seamless integration of FinTech innovation and ethical consumer decisions, advocating for sustainable practices in everyday financial transactions. Our findings address contemporary concerns about business ethics, environmental sustainability, and responsibility, offering a roadmap for fostering greener consumer behaviors.
引用
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页数:18
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