Small business success map

The objective of the article is to present the success factors of the small company systematized from a representative map of the business dynamics. Thus, it presents the small company as a different study category from the large company and, therefore, requires principles, techniques and administrative models appropriate to its reality. The article makes a survey of the determining factors of the success of the small company related to its life cycle. The main lesson drawn from the map is that no single factor can explain the early success or mortality of small businesses. The factors related to the manager, the company, and the business environment are interdependent and contribute to business success or failure. Another lesson is that the most cited success factor in the literature, formal planning/planning, is poorly understood and generates conflicting results among the research conducted.