The Influence of Organizational Social Network on Enterprise Collaborative Innovation-Mediating Role of Knowledge Sharing and Moderating Effect of Digital Construction

This paper mainly discusses the influence of organizational social network on enterprise collaborative innovation, as well as the intermediary role of knowledge sharing and the regulatory role of digital construction. Based on social exchange theory and social cognition theory, an integration model of organizational social network influencing enterprise collaborative innovation is constructed. The hierarchical regression analysis was used to sample the high-tech enterprises in China's Yangtze River Delta. Statistical analysis of 212 questionnaires was performed using SPSS and AMOS. It is found that organizational social network has a significant positive impact on enterprise collaborative innovation. Knowledge sharing plays a partially mediating role in the relationship between the organizational social network and enterprise collaborative innovation. Digital construction positively moderates the relationship between organizational social network and enterprise collaborative innovation. In general, In general, the research findings show that improving the construction of organizational social networks and enhancing employees' knowledge sharing behavior can improve enterprises' collaborative innovation ability. In addition, in the context of highly digital construction, the effect of organizational social networks on improving enterprise collaborative innovation is more obvious.