The promotion strategies and dynamic evaluation model of exhibition-driven sustainable tourism based on previous/prospective tourist satisfaction after COVID-19

被引：4
作者：
Cai, Gangwei [1 ,2 ,3 ,4 ]
Xu, Binyan [1 ]
Lu, Feidong [3 ]
Lu, Ye [5 ]
机构：
[1] Zhejiang Univ Sci & Technol, Sch Civil Engn & Architecture, Hangzhou 310023, Peoples R China
[2] Baoye Grp Co Ltd, Shaoxing 312030, Peoples R China
[3] Tongji Univ, Coll Architecture & Urban Planning, Shanghai 200092, Peoples R China
[4] Univ Kitakyushu, Fac Environm Engn, Fukuoka 8080135, Japan
[5] Zhejiang Tongji Vocat Coll Sci & Technol, Hangzhou 311231, Peoples R China
来源：
EVALUATION AND PROGRAM PLANNING | 2023年 / 101卷
基金：
中国博士后科学基金; 中国国家自然科学基金;
关键词：
Tourist satisfaction; Exhibition-driven sustainable tourism; COVID-19; Dynamic evaluation model; Green human settlements promotion strategies; Low-carbon prefabricated buildings; IMPORTANCE-PERFORMANCE ANALYSIS; WORD-OF-MOUTH; LUXURY RESTAURANTS; SERVICE RECOVERY; PERCEIVED VALUE; CUSTOMER; INTENTIONS; IMPACT; DESTINATION; REVISIT;
D O I：
10.1016/j.evalprogplan.2023.102355
中图分类号：
C [社会科学总论];
学科分类号：
03 ; 0303 ;
摘要：
After COVID-19, all art exhibitions in 2020 were forced to close and postponed until 2021 in Japan. The current paper studies the dynamic evaluation model and exhibition-driven event tourism promotion strategies based on previous/prospective tourist satisfaction surveys. Echigo-Tsumari Art Triennale (ETAT) was selected for the evaluation case. A new methodology, prospective-importance previous-performance analysis (PIPPA), was used for the previous tourist satisfaction questionnaire survey (by term frequency-inverse document frequency (TFIDF)) and prospective tourist satisfaction questionnaire survey for the restart. It is an attempt not only for ETAT 2021 but also a sample for the others (hundreds of art exhibitions) in Japan and other countries.
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页数：15
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