How Analyst Attention Promotes Digital Transformation in Chinese Firms: The Moderating Role of CEOs' Green Experience

In an era of global digitalization, understanding the drivers of corporate digital transformation is crucial for sustainable economic growth. This study examines the impact of analyst attention on the digital transformation of Chinese firms using a comprehensive dataset of 27,850 firm-year observations from 2010 to 2023. We employ regression analysis-including fixed effects, robustness checks, and instrumental variable approaches-to assess whether increased scrutiny from financial analysts influences the adoption of advanced digital technologies. Our empirical results reveal that heightened analyst attention significantly promotes digital transformation. Furthermore, environmental, social, and governance (ESG) performance partially mediates this relationship, while CEO green experience moderates it by amplifying the positive effect of analyst attention. These findings underscore the critical roles of external monitoring and leadership in driving digital initiatives and provide valuable insights for policymakers and corporate managers seeking to integrate sustainability practices into digital strategies.