Introduction to Computational Advertising Research Methodology Themed Issue

被引：1
作者：
Huh, Jisu [1 ]
Nelson, Michelle R. [2 ]
Russell, Cristel Antonia [3 ]
机构：
[1] Univ Minnesota Twin Cities, Minneapolis, MN 55455 USA
[2] Univ Illinois, Champaign, IL USA
[3] Pepperdine Univ, Malibu, CA USA
来源：
JOURNAL OF ADVERTISING | 2024年 / 53卷 / 05期
关键词：
D O I：
10.1080/00913367.2024.2406187
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：639 / 643
页数：5
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