Social media influential factors for the decision of tourist destinations: a systematic review

被引：0
作者：
de Azevedo-Ferreira, Maxwel [1 ]
Zouain, Deborah Moraes [1 ]
机构：
[1] Univ Grande Rio Brasil, Inst Fed Rio Janeiro, Duque De Caxias, Brazil
来源：
PASOS-REVISTA DE TURISMO Y PATRIMONIO CULTURAL | 2024年 / 22卷 / 04期
关键词：
social media; decision of tourist destination; choice of tourist destinations; tourist destination; tourism; INTERNATIONAL TOURISTS; BEHAVIORAL INTENTION; ONLINE REVIEWS; EXPERIENCE; IMAGE; BRAND;
D O I：
10.25145/j.pasos.2024.22.053
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
A systematic review was conducted to investigate the influence of social media (SM) on tourist destination (TD) choices. Forty-one articles indexed in Web of Science were selected. The results highlight five emerging data categories: SM influence factors, Content Endorsers, Information Sources, Context, and User Characteristics. Identified influencing factors include destination features, Quality Content, Usability, and eWOM. Various content endorsers were found, yet no consensus on which wields greater consumer influence. Understanding diverse contexts and user profiles is crucial for formulating effective TD strategies. This research underscores the need for further studies and introduces a graphical model, the 'Social Media Azevedo-Ferreira Model,' visually illustrating the scientific literature on this subject. Market implications suggest the production of authentic content reflecting regional culture to foster connections between users and TD. Future research should explore alternative databases.
引用
收藏
页码：825 / 842
页数：18
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