The Influence of Market Competition on SMEs' Performance in Emerging Economies: Does Process Innovation Moderate the Relationship?

被引：5

作者：

Keelson, Solomon Abekah ^{[1
]}

Cug, Juraj ^{[2
]}

Amoah, John ^{[1
]}

Petrakova, Zora ^{[3
]}

Addo, Jacob Odei ^{[1
]}

Jibril, Abdul Bashiru ^{[4
]}

机构：

[1] Takoradi Tech Univ, Dept Mkt & Strategy, WH1851, Takoradi, Ghana

[2] Univ Zilina, Fac Operat & Econ Transport & Commun, Dept Econ, Zilina 01026, Slovakia

[3] Slovak Univ Technol Bratislava, Inst Forens Engn, Fac Civil Engn, Bratislava 81005, Slovakia

[4] Univ Kurdistan Hewler, Sch Management & Econ, 30 Metre Ave, Erbil, Kurdistan Regio, Iraq

来源：

ECONOMIES | 2024年 / 12卷 / 11期

关键词：

emerging economies; innovation; market competition; SMEs; MEDIUM-SIZED ENTERPRISES; ENTREPRENEURIAL ORIENTATION; SOCIAL MEDIA; MANAGEMENT; SHARE; ADVANTAGE; KNOWLEDGE; STRATEGY; SYSTEMS; FIRMS;

D O I：

10.3390/economies12110282

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Small and medium enterprises (SMEs) are vital to the economic development of emerging economies, significantly contributing to employment, innovation, and GDP growth. This study investigates the influence of market competition on SME performance in emerging economies, specifically examining the moderating role of process innovation. Using a sample of 365 SMEs in the western region of Ghana, the research employed a convenience sampling technique to gather data. The analysis utilized partial least square structural equation modeling (PLS-SEM) to explore the relationships between market competition, process innovation, and SME performance. The findings revealed that three direct hypotheses were supported, indicating a positive relationship between market competition and SME performance, while the moderated hypotheses were not supported. These insights provide valuable implications for SME owners, managers, and policymakers.

引用

页数：19

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