Activating the Social Responsibility of Business Structures in the Context of Transition 4.0 as a Condition for Effective Economic Management

Research into enhancing the social responsibility of businesses is of great importance for modern economic management and is of interest to business leaders, the academic community, governments and civil society. This allows us to more effectively solve social and environmental problems and contributes to the sustainable development of society and the economy. Many countries are introducing legislation requiring companies to take social and environmental aspects into account in their activities, which creates additional incentives to explore and implement social responsibility. The purpose of the study is not only to identify the importance of social responsibility for business and the economy, but also to provide data and recommendations for more effective economic management, taking into account social and environmental aspects. Research hypothesis. Based on statistical data on the development of small and medium-sized businesses in Kazakhstan, it has been proven that the level of social responsibility of business structures correlates positively with factors such as enterprise size, economic sector, the presence of sustainable management mechanisms, level of education and readiness to implement innovations, which means that larger enterprises operating in sectors with high competitive dynamics, with more developed management systems and qualified personnel, as well as innovation-oriented, tend to be more active in social responsibility, which, in turn, contributes to more effective economic management and sustainable development of the country. The results of the study highlight the growing relevance of social responsibility of business in the modern world, expecting from companies not only financial profit, but also active participation in solving social problems and sustainable development of innovations that contribute to the creation of a more sustainable and harmonious environment for business and society as a whole.