Prioritizing determinants of employees' green behavior in the Indian hotel industry: an analytic hierarchy process (AHP) and fuzzy AHP approach

被引：1
作者：
Nadeem, Rifa [1 ]
Singh, Reeta [1 ]
Patidar, Akshay [1 ,2 ]
Yusliza, M. Y. [3 ]
Ramayah, Thurasamy [4 ,5 ,6 ,7 ,8 ,9 ,10 ]
Azmi, Feza Tabassum [11 ]
机构：
[1] Malaviya Natl Inst Technol Jaipur, Dept Management Studies, Jaipur, India
[2] CCS Natl Inst Agr Mkt Jaipur, PGDM IEV, Jaipur, India
[3] Univ Malaysia Terengganu, Fac Business Econ & Social Dev, Terengganu, Malaysia
[4] Univ Sains Malaysia, Sch Management, Minden, Malaysia
[5] Daffodil Int Univ, Dept Informat Technol & Management, Birulia, Bangladesh
[6] Sunway Business Sch SBS, Dept Management, PetalingJaya, Malaysia
[7] Chandigarh Univ, Univ Ctr Res & Dev UCRD, Chandigarh 140413, India
[8] Sohar Univ, Fac Business, Sohar, Oman
[9] Univ Jordan UJ, Sch Business, Management Informat Syst Dept, Amman, Jordan
[10] Univ Indonesia, Fac Econ & Business, UI Campus, Depok City, Indonesia
[11] Aligarh Muslim Univ, Fac Management Studies & Res, Aligarh, India
来源：
JOURNAL OF HOSPITALITY AND TOURISM INSIGHTS | 2025年
关键词：
Employees' green behavior; AHP; Fuzzy AHP; Systematic literature review; Sustainability; Determinants; PRO-ENVIRONMENTAL BEHAVIORS; WORKPLACE; LEADERSHIP; FRAMEWORK; CLIMATE;
D O I：
10.1108/JHTI-07-2024-0737
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
PurposeThe objective of the research is to identify and prioritize the key motivators behind the adoption of employees' green behavior (EGB), particularly in response to growing environmental sustainability concerns within the Indian hotel industry.Design/methodology/approachThe study was conducted in two stages, using a variety of methods. The first phase primarily consists of a systematic review to understand various aspects impacting EGB that leverage environmental sustainability. The analytic hierarchy process (AHP) was used in the second phase to investigate the relative importance of the corresponding EGB dimensions, and the study also considered fuzziness to cater to the uncertainty.FindingsThe paper reveals that among determinants of individual green values, green human resource management (HRM) practices and perceived green organizational support have the highest impact on EGB. However, the study also proposes a conceptual framework consisting of the top-ranked variables.Research limitations/implicationsAs organizations strive to promote environmentally friendly behavior among their employees, it is imperative to examine the factors influencing EGB. This paper employs multi-criteria decision-making (MCDM) techniques such as AHP and fuzzy AHP to prioritize these factors, enabling policymakers of the Indian hotel industry to identify and focus on the determinants of EGB effectively.Originality/valueNo previous EGB study has prioritized the determinants of EGB for the Indian hotel industry, and existing research indicates that there is minimal methodological investigation conducted in this particular field, with no prior studies utilizing AHP and fuzzy AHP methodologies. The AHP techniques helps the decision maker to find the best alternative that best suits their goal.
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页数：20
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