Integration of strategic business planning and technology planning in globally operating companies by means of roadmapping

被引：0

作者：

Specht, Dieter ^{[1
]}

Kadlubski, Astrid ^{[2
]}

Behrens, Stefan ^{[3
]}

机构：

[1] Brandenburgische Technische Universität Cottbus, Lehrstuhl für Produktionswirtschaft, 03046 Cottbus

[2] Krones AG, 93073 Neutraubling

[3] Forschungszentrum Jülich GmbH, Projektträger Julich (PtJ) - Außenstelle Berlin, 10969 Berlin

来源：

International Journal of Technology Intelligence and Planning | 2007年 / 3卷 / 02期

关键词：

Business planning; Roadmapping; Technology planning;

D O I：

10.1504/IJTIP.2007.015647

中图分类号：

学科分类号：

摘要：

The following article introduces and investigates an approach to the successful management and coordination of strategic business and technology planning. First, the theoretical framework is given. Then, an approach is introduced to integrate technology planning into strategic business planning. The article is concluded by a critical assessment of the approach introduced. Copyright © 2007, Inderscience Publishers.

引用

页码：126 / 140

页数：14

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