Success with venture capital: A case study on business strategy

被引:0
作者
National Taiwan University of Science and Technology, 43, Keelung Road, Taipei 106, Taiwan [1 ]
不详 [2 ]
机构
[1] National Taiwan University of Science and Technology, Taipei 106, 43, Keelung Road
[2] Taipei County Government, Taipei County 22001, Jhongshan Road
来源
Int. J. Inf. Syst. Change Mange. | 2007年 / 4卷 / 372-391期
关键词
Blue Ocean Strategy; Entrepreneur; Organisational study; Start up business; Uncontested market; Venture capital;
D O I
10.1504/IJISCM.2007.017384
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
The purpose of this paper is to study the key successful factors of an entrepreneur/venture capitalist from a true story of an overseas Chinese Business strategy. The methodology for this paper was mainly applying the 'Blue Ocean Strategy' analytical framework by Kim and Mauborgne to a case study on a true story of Wu-Fu Chen (Chen). An extensive literature review was carried out before several interviews were conducted in person to examine how Chen had achieved his ambition, given no cash at hand, and how venture capital had played an important role on his career as an entrepreneur/venture capitalist over the years. The major conclusions drawn from this paper include the following: (1) to disregard all other inappropriate investments and just focus on fibre glass and wireless communications since the 1990s, (2) to reduce the investment scale and to keep the size of the company relatively small to maintain full flexibility and more focus, (3) to open up many venture capital companies simultaneously with innovative management skills to maintain high management performance, (4) last, but not the least, taking 'Blue Ocean Strategy' by keeping on endless innovation and staying on uncontested market all the time. © 2007, Inderscience Publishers.
引用
收藏
页码:372 / 391
页数:19
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