The study on the relationship between tourism development and cultural tourism from the perspective of historic site tourism quality: Taking anping district of tainan city as an example

被引:0
|
作者
Chen C.-M. [1 ]
机构
[1] Department of Tourism and Recreation, Cheng-Shiu University
来源
Journal of Quality | 2021年 / 28卷 / 02期
关键词
Confirmatory factor analysis; Cultural tourism; Historic site tourism quality; Tourism development;
D O I
10.6220/joq.202104_28(2).0003
中图分类号
学科分类号
摘要
The purpose of this study is to understand the relationship between cultural tourism and tourism development from Perspective of historic site tourism quality. Questionnaire survey method was used to collect data from visitors to Anping District of Tainan City by means of a sampling method and a Google Internet questionnaire. A total of 294 valid Question naires were collected and structural equations were analyzed. The results of this study show: (1) The current level of cultural tourism experience of tourists in Anping District is moderately high. (2) Tourists give positive recognition to the current development of tourism in Anping District. (3) Tourism development has a significant impact on cultural tourism. It is recommended that the application program (app) be developed in Anping District, Tainan City, through the travel agency package, and integrate into the local tourism resources activities to create a cultural and economical model of cultural and economic coexistence. Build a friendly public facilities environment and enhance the quality of sightseeing activities through culture. Strengthening the construction of historic site tourism resources and the fixed-point solution, enhancing the quality of sightseeing and the follow-up energy of sightseeing will make the development of cultural tourism and tourism more diversified. © 2021, Chinese Society for Quality. All rights reserved.
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页码:111 / 130
页数:19
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