The Significance of Edutainment Concept in Video-Based Learning in Proposing the Elements of Educational Music Video for Children’s Learning

A video-based learning (VBL) has long practically been used in the education environment to help students enhance their level of understanding. Educational content for VBL has been widely produced on various platforms to support achieving the optimum level of student performance. Additionally, the concept of edutainment using video in education is gaining traction, particularly in children’s learning. Implementing the edutainment notion into the learning process is a critical component of successful learning. Previous research has examined the beneficial effects of edutainment using video for learning purposes. It has been shown to improve the effectiveness of the learning process and generate enjoyable learning experiences for students. As the paper is aimed at children, the educational music video (EMV) can capture their attention even more than a standard educational video does due to its interactive content. However, studies on edutainment for educational music videos, in particular, have not been studied much. Thus, the objective of this paper is two-fold; i) to review and discuss the conceptual approach of edutainment and its significance towards student learning experiences, and ii) to propose the component and element of edutainment in the EMV for children learning. The findings of this study outline the characteristics of edutainment that can be utilised as criteria for selecting the finest EMV for children's learning © 2022, International Journal of Interactive Mobile Technologies. All Rights Reserved.