Pricing and ordering strategies in a two-echelon supply chain under criterion of profit-CVaR

被引:0
作者
Liu, Jian [1 ]
Luo, Chun-Lin [1 ]
机构
[1] School of Information Management, Jiangxi University of Finance and Economics, Nanchang 330013, China
来源
Kongzhi yu Juece/Control and Decision | 2010年 / 25卷 / 01期
关键词
Risk perception - Supply chains - Risk assessment - Profitability;
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摘要
Most traditional research on pricing and inventory focus on the assumption that the decision makers are risk neutral. Recently, some researchers use CVaR, a measure of risk, to study the impact of risk aversion on inventory. A combination of the expected profit and CVaR is proposed, which reflects the desire of the risk-averse decision maker to maximize the profit on the one hand and minimize the downside risk of his profit on the other are studied. By using the combination as an objective function, the ordering strategies of the retailer and the pricing of the supplier are studied.
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页码:130 / 132
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