A study of e-commerce transaction risk assessment model in mobile internet

被引：0
作者：
Huang Z. [1 ]
机构：
[1] Shanxi Institute of Technology, Shanxi
来源：
Journal of Electronic Commerce in Organizations | 2017年 / 15卷 / 04期
关键词：
AHP; E-Commerce; Internet; Mobil; Risk Assessment;
D O I：
10.4018/JECO.2017100101
中图分类号：
学科分类号：
摘要：
With the continuous development of information technology, mobile e-commerce as a new economic and industrial mode has brought great benefits to the society. Mobile e-commerce does not need to bear the constraints of time and place, which has brought great benefits to the enterprise, from the point of trading, mobile e-commerce relies on convenient mobile terminal devices to provide convenience and unlimited trading environment for the user. However, there is a certain risk, mobile e-commerce is different from traditional e-commerce. It may bring many new problems and risks, and may lead to serious economic loss. So how to make reasonable assessment of mobile e-commerce transaction risk and then select strategy to minimize the risk is very important for the development of mobile e-commerce. In this paper, the risk of mobile e-commerce transactions is analyzed firstly, and then it uses a reasonable evaluation system to build a mobile e-commerce transactions risk assessment model. Finally, with the fact, it shows that the model has good feasibility and practical application value. Copyright © 2017, IGI Global.
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页码：1 / 10
页数：9
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